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Five things that stop companies embracing creative thinking

creative thinking

Creativity is one of the buzzwords of business today. It’s well recognised all businesses need to think smarter, more creatively and strategically in order to keep innovating, growing and being successful. However, there are often so many perceived and real barriers in the way to adopting and integrating an effective creative thinking process into a …read more

Putting creativity at the heart of business

creative thinking for businesses

For those of us who started our careers in the 80s or 90s, I bet most of us heard the phrase ‘You don’t have to be crazy to work here but it helps’ at least once from a potential employer as they painted the picture of their business as a ‘crazzzy place, full of crazzzy …read more

The illusion of the great idea and the fear that stops us having it

leadership training

As someone who works in leadership training, we can all think of examples in both our professional and personal lives of great ideas – from funny or thought-provoking advertising campaigns to industry-disrupting technologies like Spotify or the design and development of the iPhone and so on. Beautiful, fun, intelligent, clever and creative ideas are at …read more

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